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Title
Text copied to clipboard!Digital Marketing Coordinator
Description
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We are looking for a Digital Marketing Coordinator to join our dynamic marketing team. This role is ideal for someone who is passionate about digital media, analytics, and content creation. The Digital Marketing Coordinator will be responsible for supporting the planning, execution, and optimization of our online marketing efforts. The ideal candidate will have a strong understanding of current digital marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.
As a Digital Marketing Coordinator, you will work closely with the marketing team, supporting initiatives that drive brand awareness, customer engagement, and lead generation. You will assist in the development of digital content, manage social media accounts, coordinate email marketing campaigns, and analyze performance metrics to improve campaign effectiveness. You will also collaborate with internal teams and external vendors to ensure consistency in messaging and branding across all digital platforms.
Key responsibilities include managing the company’s website content, optimizing SEO/SEM strategies, and maintaining a content calendar. You will also be responsible for tracking and reporting on campaign performance using tools such as Google Analytics, HubSpot, or similar platforms. The role requires excellent communication skills, attention to detail, and the ability to manage multiple projects simultaneously.
This is a great opportunity for someone looking to grow their career in digital marketing within a fast-paced and innovative environment. If you are creative, data-driven, and eager to make an impact, we encourage you to apply.
Responsibilities
Text copied to clipboard!- Coordinate and execute digital marketing campaigns across multiple channels
- Manage and update website content and landing pages
- Monitor and report on campaign performance using analytics tools
- Support SEO and SEM strategies to increase online visibility
- Create and schedule content for social media platforms
- Assist in the development and execution of email marketing campaigns
- Collaborate with internal teams to align marketing strategies
- Maintain a content calendar and ensure timely delivery of assets
- Conduct market research to identify trends and opportunities
- Work with external vendors and agencies as needed
Requirements
Text copied to clipboard!- Bachelor’s degree in Marketing, Communications, or related field
- 1-3 years of experience in digital marketing or related role
- Proficiency in Google Analytics, SEO tools, and social media platforms
- Strong written and verbal communication skills
- Ability to manage multiple projects and meet deadlines
- Experience with email marketing platforms such as Mailchimp or HubSpot
- Basic knowledge of HTML/CSS is a plus
- Creative thinking and problem-solving skills
- Attention to detail and strong organizational skills
- Team player with a proactive attitude
Potential interview questions
Text copied to clipboard!- What digital marketing tools are you most experienced with?
- Can you describe a successful campaign you helped coordinate?
- How do you stay current with digital marketing trends?
- What is your experience with SEO and SEM strategies?
- How do you prioritize tasks when managing multiple projects?
- Have you worked with content management systems before?
- What metrics do you use to evaluate campaign success?
- Describe your experience with social media management.
- How do you handle tight deadlines and shifting priorities?
- What email marketing platforms have you used?
