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Title
Text copied to clipboard!Digital Marketing Account Executive
Description
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We are looking for a highly motivated and experienced Digital Marketing Account Executive to join our dynamic team. In this role, you will be responsible for managing and optimizing digital marketing campaigns for a diverse portfolio of clients. You will work closely with clients to understand their business goals and develop strategies to achieve them through various digital marketing channels, including SEO, PPC, social media, email marketing, and content marketing. The ideal candidate will have a strong background in digital marketing, excellent communication skills, and a proven track record of delivering successful campaigns. You will be expected to stay up-to-date with the latest industry trends and best practices, and continuously seek opportunities to improve campaign performance. Additionally, you will be responsible for analyzing campaign data, preparing reports, and presenting findings to clients. This role requires a high level of creativity, attention to detail, and the ability to work under pressure in a fast-paced environment. If you are passionate about digital marketing and have a knack for building strong client relationships, we would love to hear from you.
Responsibilities
Text copied to clipboard!- Manage and optimize digital marketing campaigns for clients.
- Develop and implement digital marketing strategies to achieve client goals.
- Conduct keyword research and optimize content for SEO.
- Create and manage PPC campaigns on platforms like Google Ads and Bing Ads.
- Develop and execute social media marketing strategies.
- Create and manage email marketing campaigns.
- Analyze campaign performance data and prepare detailed reports.
- Present campaign findings and recommendations to clients.
- Stay up-to-date with the latest digital marketing trends and best practices.
- Collaborate with internal teams to ensure campaign success.
- Monitor and manage client budgets for digital marketing campaigns.
- Identify opportunities for campaign improvement and optimization.
- Provide regular updates to clients on campaign progress.
- Develop and maintain strong client relationships.
- Ensure all campaigns are delivered on time and within budget.
Requirements
Text copied to clipboard!- Bachelor's degree in Marketing, Business, or a related field.
- 3+ years of experience in digital marketing.
- Proven track record of managing successful digital marketing campaigns.
- Strong understanding of SEO, PPC, social media, email marketing, and content marketing.
- Excellent communication and interpersonal skills.
- Ability to analyze data and prepare detailed reports.
- Strong project management skills.
- Ability to work under pressure and meet tight deadlines.
- Creative thinking and problem-solving skills.
- Proficiency in digital marketing tools and platforms.
- Experience with Google Analytics and other analytics tools.
- Strong attention to detail.
- Ability to work independently and as part of a team.
- Knowledge of the latest digital marketing trends and best practices.
- Strong client management skills.
Potential interview questions
Text copied to clipboard!- Can you describe a successful digital marketing campaign you managed?
- How do you stay up-to-date with the latest digital marketing trends?
- What strategies do you use to optimize PPC campaigns?
- How do you approach keyword research for SEO?
- Can you provide an example of how you improved a client's campaign performance?
- How do you handle tight deadlines and high-pressure situations?
- What tools and platforms do you use for digital marketing?
- How do you measure the success of a digital marketing campaign?
- Can you describe a time when you had to manage a difficult client relationship?
- What is your experience with social media marketing?
